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Exhibitors and partners can be assured that MIDE’s organizers, AsiaEvents Exsic, have put into motion a solid plan to deliver the same targeted results that their mid-year event consistently provides.
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Indeed, this year’s prizes worth US$25,000 do not disappoint, comprising dive travel packages to some of the best locations in Asia as well as top-of-the-line dive equipment and underwater camera gear.
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Over the past 15 years, the show has welcomed around 180,000 visitors, with an average of 10,000 visitors each year, of which 90% were divers.
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There were 1,000 exhibitors from 12 countries, sharing their products, services and expertise with visitors. Overall sales generated over the three-day event was around US$2.57 mil (RM10.7 mil), a 45 percent increase from last year.
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